Cimone Casson is an insurance agent and the owner of Cannas Capital Insurance Firm, Cannas Capital Securities, and Cannas Capital Holdings. She has served on the board of directors for several organizations and corporations where she has worked tirelessly to advance Federal Reform, Social Equity, Diversity, Equity, and Inclusion. Through her work, she has created tangible pathways to Environmental, Sustainable/ Social, and Governance in many states and she now serves as the Social Economics Director for M4MM.
Cimone attended Western Michigan University in Kalamazoo, Michigan completing studies in art; she used her love for beauty and fashion to establish her first business in Chicago. Cimone opened a make-up studio and spa that was featured in the Chicago Sun Times and Red Eye Chicago. She gradually climbed the ladder of small business success and her clientele and revenue grew. It came to an abrupt halt in 2009 with the great recession, which forced her to close the business. She learned that the only plausible way to save her business would have been to use bank loans, but due to her unfamiliarity with the banking system and credit requirements, she was not able to do so. This life-changing experience motivated her to enhance her current knowledge of banking and investing and it inspired her to study finance.